Wednesday, June 9, 2010

My Experience at the 2010 NRA Show

Overwhelmed was the first adjective that came into my mind when I walked into McCormick Place on May 23rd, 2010. I was exhibiting at the 91st annual National Restaurant Association Show with my co-workers. According to the post show write-up from the NRA there were approximately 1,700 exhibitors; covering more than 480,000 square-feet at the show. It was easily the largest trade show I’ve attended and I was almost happy to be exhibiting and not attending, as I probably would have gained at least ten pounds from all the delicious samples there.

I couldn’t believe the variety of individuals from the foodservice industry at the show; there were CEOS, Chefs, Restaurant Owner’s, Culinary Students, and more. I met people from all over the United States and a good number of International attendees as well.

Our booth was setup back near the Technology Pavilion. After an initial investigation we realized that we were the only company offering any type of LMS platform at the show. These were only several other training solutions, based heavily in live seminar and video training. We also had steady traffic throughout the entire show and plenty of people who were genuinely interested in our services. It’s always encouraging to have validation at the end of the day that all the hard work we have put into LearningZen has been well worth it.

We’ve already had valuable feedback and discussions with people we met since the show ended and hope to return for NRA 2011.

Tanya Sapula, New Media Coordinator

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